Last Updated on February 20, 2025 by Catherine Fitzgerald B.A. M.A.

Improve Marketing Skills Using My Editable Training Course.

I’m excited to share with you an incredible opportunity to enhance your marketing skills using Oak Innovation’s editable training course.

As someone who has personally experienced the value of this content, I can confidently say that it’s a game-changer for training professionals, business leaders, people managers, and entrepreneurs alike.

This comprehensive course provides approximately eight hours of top-notch training content that has been used to build successful companies.

It’s the exact material that has helped organizations like Microsoft, Apple, Cadbury, Carlsberg, IBM, and many others achieve marketing excellence.

What I love about this course is its flexibility and ease of use. You can customize it to fit your specific needs, and it comes with all the materials you need to deliver a high-impact training session.

In my experience, this course has been invaluable in helping professionals develop their marketing skills and drive organizational growth.

It’s a small investment that pays off in spades, providing you with the tools and knowledge to excel in today’s competitive business landscape.

So, if you’re looking to elevate your marketing game or empower your team with cutting-edge skills, I wholeheartedly recommend giving Oak Innovation’s editable training course a try.

It’s a fantastic value that will undoubtedly contribute to your success in the world of marketing.

How You Can Use Editable Courses In Your Business.

• Deliver as your own.
• Add to your existing courses, workshops, or sessions.
• Learn from the content and use for yourself.
• Deliver as individual courses in your business.
• Use for ideas or as specific content to improve your existing courses.
• Offer as development courses to your existing teams or clients.
• Rebrand in your business.
• Use in specialized courses or to build new courses.

Success Stories.

Not sure if these editable courses will show a good return on investment?

Our customer Lorretta ordered all our editable courses. Sylvia contacted me again to explain that she could not be more pleased with the products she purchased and the service that accompanied it. Loretta admitted when she saw the price tag she wondered about the depth of the content … and has since told me that she was 1,000% impressed.

What You’ll Teach.

Let me walk you through what you can expect from this course.

It’s designed to be stress-free and easy to deliver, with six well-structured lessons that cover all the essential aspects of marketing skills.

1. Introduction to marketing skills
You’ll start with an introduction to marketing skills, exploring the fundamental concepts and identifying critical skills needed in the field.

In this lesson, course participants will:

• Identify critical marketing skills.
• Discuss what marketing is.
• Introduce core marketing concepts.

2. The marketing environment
Then, we’ll dive into the marketing environment, discussing factors that influence strategic management and the main aims of marketing.

Course participants will:

• Discuss factors that demand strategic management skills.
• Review the level of control a company has over marketing.
• Explore the main aims of marketing.

3. The Boston Consulting Group Matrix
One of my favorite parts of the course is the section on the Boston Consulting Group Matrix. It’s a powerful analytical tool that helps you understand product lifecycle stages and make informed decisions about your product portfolio.

You’ll also cover crucial topics like product management, pricing strategies, and market placement. You’ll share how to analyze market sophistication, conduct competitor analysis, and identify costs associated with market engagement.

In this lesson, course participants will:

• Explore the marketing environment.
• Review the Boston Consulting Group Matrix.
• Explore essential aspects like products, prices, and places.
• Outline product growth opportunities.
• Discuss the Boston Consulting Group’s product portfolio matrix (BCG matrix).

Note: The ‘Boston Box’ is essentially an analytical tool for looking at the lifecycle stages of products in an organization’s portfolio.

The four quadrants introduced are:

• Dogs – Products with low growth or market share.
• Question marks or problem child – Products in high-growth markets with a low market share.
• Stars – Products in high-growth markets with a high market share.
• Cash cows – Products in low-growth markets with a high market share.

4. Products
In this module, you’ll give you go-to awareness to examine the critical areas of price and place and the barriers to entry within specific markets.

Key takeaways:

• Participants will discuss products.

5. Price and place

In this lesson, course participants will:

• Discuss selling.
• Explore the level of sophistication in the market.
• Review competitor analysis.
• Explore supporting the market.
• Identify what costs will be associated with engaging in a market.

6. Promote the product
By the end, you will focus on exploring how to sustain a competitive advantage.

This differentiation can come from the nature of the actual product, pricing advantages, accessibility for customers (place), and the level of productive promotional activity introduced.

The course concludes with a focus on product promotion and sustaining competitive advantage.

You’ll explore how to differentiate your products through various means, including pricing advantages and effective promotional activities.

Key takeaways:

• Participants will explore how to sustain a competitive advantage and discuss product differentiation.

Equip Your Learners With The Skills They Need.

In this training course on marketing skills, your participants will:

• Explore the main obstacles.
• Understand the marketing process.
• Understand a range of tools and techniques.
• Examine the benefits of an effective marketing process.

Run Better Training Sessions With Ease.

Launch your training courses on demand and deliver training courses in real-time from anywhere.

You get instant access to slide decks, workbooks, guides, and more as required.

• Course workbook (40 pages) filled with exercises and examples.
• Slide deck (72 slides) with engaging visuals and key concepts.
• Free training games to make learning fun and interactive.
• Free training icebreakers to foster open communication.
• Practical training guides to enhance learning.
• Course tests to measure learning outcomes and knowledge gains.
• Activities/exercises to reinforce concepts through practice.
• Reading lists to provide additional learning resources.
• Marketing material to promote your courses.
• Action plans to develop implementation strategies.

Master Your Training Courses With Our 15 Free Specialized Training Guides.

When you download any of our courses — you’ll get 15 free, limited-time bonuses to support your training courses!

• Turbocharging your training games guide (includes 17 free training games): Your guide to maximizing the use of engaging training games, guiding you through every step from selection and research to delivery, ensuring your training games are effective. VALUE $29
• Mastering the art of icebreakers guide (includes 17 free icebreakers): Grab the exact icebreakers we use when planning each training course to stay on top of every aspect for both presentations and workshops, from selection and research to delivery, ensuring your icebreakers are effective. VALUE $29
• Taking charge of course participation levels guide: A guide for taking charge of participation levels, you can use as inspiration for in your courses and workshops, including: setting standards, roles and responsibilities, simple tips that always work, and more! VALUE $29
• Reigniting your questioning skills template: A comprehensive guide to integrating questioning skills to make your training courses shine, from pre-launch drafting objectives to how to use questions after each course begins. We’ve included cool tips on alternatives to using questions into easy and fun examples! VALUE $29
• Staying ahead with active listening skills template: The exact listening skills guide template we use to encourage trainers to use listening skills within training settings, helping you develop active listening skills! VALUE $29
• Future-proofing by selecting the right course materials guide: A guide designed to ensure you get the attention of your audience, what to look for when selecting materials, and training methods that work well! Let’s simplify your workflow and help you to always select the right training materials in your courses. VALUE $29
• Improving training evaluations guide: This training evaluation guide has been transformative for our customers, boosting skills and providing valuable insights on the importance of feedback. Learn how to evaluate your courses and use our sample evaluation form. VALUE $29
• Creating presentations that people want: Your guide to crafting high-yield presentations and workshops, guiding you through every step from complexity and jargon to eliminating barriers at the preparation stage, ensuring your presentations shine. VALUE $29
• Mastering how you deal with difficult people template: Grab the exact checklist we use when planning each training course to stay on top of every detail for both presentations and workshops, from strategies to support difficult people to descriptions of behaviors and how to reduce the risk of conflict. VALUE $29
• Building personal values guide: A library of 365 personal values and calls-to-build-reflection that you can use as inspiration to build engagement within your courses. VALUE $29
• Achieving success with instructional materials guide: A comprehensive guide to make your instructional materials shine, from understanding what are instructional materials to keeping the training course going by using the correct instructional materials! VALUE $149
• Taking charge of the emotional reactions to change guide: The exact presentation guide we use to reach out to participants, helping you explore different reactions to change! VALUE $29
• Developing a solid trainer trust score guide: A ten-step strategy designed to assist you to build a stronger trust score. Let’s simplify your workflow and turn participants into engaged followers across your courses. VALUE $29
• Empowering others to set goals guide: This how to set goals guide has been transformative for training courses and workshops, boosting skills and providing valuable insights. Learn how to create SMART goals and develop problem-solving skills for growth. VALUE $29
• Creating presentations that people remember guide: Your guide to crafting engaging presentations and workshops, guiding you through every step from content preparation and research to delivery, ensuring your presentations succeed. VALUE $29

Ignite Marketing Brilliance in Minutes

Say goodbye to hours of preparation and hello to instant training success. Our expertly crafted materials allow you to:

• Launch engaging corporate training on marketing at a moment’s notice
• Customize content to fit your industry’s unique challenges
• Deliver high-impact sessions that resonate with modern marketers
• Elevate your professional reputation as a marketing guru

What’s Inside Our Marketing Treasure Course?

Dive into a wealth of training material designed to transform your training delivery:

• Dynamic 72-slide presentation to captivate your audience
• Comprehensive 40-page workbook packed with exercises and insights
• Interactive training games to reinforce learning
• Thought-provoking icebreakers to kickstart engagement
• Practical guides to enhance your training prowess
• Assessment tools to measure learning outcomes
• Customizable activities to bring concepts to life
• Curated reading lists for continued learning

Master the Marketing Universe

Our training material empowers participants to:

• Decode the essence of modern marketing
• Navigate the complex marketing environment with confidence
• Harness the power of the Boston Consulting Group Matrix
• Craft irresistible product strategies
• Master the art of pricing and placement
• Create promotional campaigns that resonate and convert

Transform Learners into Marketing Maestros

Watch as your participants evolve, gaining skills in:

• Strategic corporate training in marketing management
• Market analysis and consumer behavior interpretation
• Innovative problem-solving in marketing contexts
• Effective communication of marketing concepts
• Collaborative strategy development
• Adaptability in the face of market shifts

Why Oak Innovation Stands Out

• Instant access to fully editable, premium content
• One-time purchase with no hidden fees or subscriptions
• Trusted by global giants like Apple and Carlsberg
• Flexible materials adaptable to any training style or industry
• Comprehensive support with free training guides and resources

Elevate Your Marketing Training Today

Don’t let a team fall behind in the fast-paced world of corporate training on marketing.

Equip them with the skills to innovate, strategize, and dominate their markets. With Oak Innovation’s Marketing Training Materials, you’re not just teaching – you’re transforming careers and driving organizational success.

Boost Training Efficiency With Proven Materials.

Are you looking for flexible training materials on marketing skills?

Do you want instant access to content that can quickly adapt to address various marketing scenarios and industry-specific risk factors, ensuring organizational readiness?

Our editable corporate training materials empower trainers like you to easily craft engaging, tailored corporate training on marketing skills sessions that enhance learning outcomes and boost your professional reputation.

This marketing training material provides comprehensive resources to equip instructors and managers with essential marketing skills.

Participants can access editable training material, including a 72-slide presentation and a 40-page workbook, enabling them to deliver practical training with minimal preparation.

The course content covers fundamental marketing concepts, the marketing environment, and practical tools such as the Boston Consulting Group Matrix, empowering learners to understand and implement successful marketing strategies.

By mastering these skills, professionals can enhance their ability to drive marketing initiatives, improve product positioning, and ultimately contribute to organizational growth.

This training content is invaluable for marketing, providing a structured approach that fosters knowledge and practical application in real-world scenarios.

Launch Corporate Training Courses In Minutes Using Our Editable Training Course Material.

Our flexible content lets you tailor each session to light the spark of motivation in every participant.

This training course material can be used to run a corporate training course on marketing skills.

Our comprehensive course pack empowers instructors like you to take complete control of their training courses. It offers trainer-made, editable content, customizable slide decks, and the convenience of instant access.

This corporate training on marketing skills course pack for instructors provides training resources and activities perfect for delivering your training courses.

The Easiest Way To Build Skills And Improve Learning.

Oak Innovation combines everything you need to develop learners, manage course delivery, improve learning, and more.

Companies such as Apple, Grenoble Graduate School of Business, Peer Resources, and Carlsberg selected Oak Innovation’s suite of editable course material to increase skills and scale their training courses globally.

Based on the learning objectives listed, participants in your course will gain the following skills:

• Understanding Core Marketing Concepts: Learners will develop a foundational knowledge of essential marketing principles and terminology.
• Marketing Process Mastery: Participants will gain insights into the marketing process, including planning, executing, and evaluating marketing strategies.
• Strategic Management Skills: The course will enhance participants’ ability to manage marketing efforts strategically, considering various factors influencing marketing decisions.
• Analytical Skills: Learners will develop skills to analyze market conditions and customer needs, enabling them to make informed marketing decisions.
• Use of Marketing Tools and Techniques: Participants will become familiar with various marketing tools and techniques that can be applied in real-world scenarios.
• Problem Identification: The course will help participants identify obstacles in marketing initiatives and develop strategies to overcome them.
• Application of Theories: Learners will explore various marketing theories and how to apply them effectively in different contexts.
• Communication Skills: The training will enhance participants’ ability to communicate marketing ideas clearly and persuasively.
• Collaboration Skills: Participants will learn to work effectively within teams to develop and implement marketing strategies.
• Adaptability: The course will prepare learners to adapt their marketing approaches based on changing market conditions and consumer behavior.

These skills equip individuals with the necessary tools to succeed in various marketing roles, enabling them to contribute effectively to their organizations’ marketing efforts.

The Training Course Material Solutions Your Courses Needs.

Deepen connections with your target audience using editable training course material. Customize with a few clicks and streamline your courses.

• You can fully edit fonts, logos, and branding – all easily done.
• The course material can be edited with Microsoft Word, PowerPoint, and PDF.
• This is a one-time purchase with no ongoing fees or subscriptions.
• The course templates have everything you need to deliver courses.
• You get instant access after placing your order.
• Your order adds significant value to the time savings you receive.
• The content increases the type of corporate, employee, and leadership courses you can deliver.

Check out all the other training course materials in our store.

Connect The Right Courses With The Right People.

Delivering training courses with Oak Innovation offers freedom-earning opportunities.

It’s an excellent alternative for consultants and independent training professionals who don’t have the time to spend hours and days creating training content.

Or maybe you’re already an employed trainer, people manager, or individual who wants to supplement your income by delivering training courses using Oak Innovation’s editable course material.

Oak Innovation is built to bring people and training course material together.

Roles that should attend this course include:

• New marketers seeking foundational skills.
• Managers looking to enhance their team’s marketing capabilities.
• Sales professionals who want to understand marketing principles better.
• Anyone involved in developing or implementing marketing strategies.